Luxury and Purpose

Responsible tourism in Cape Town, South Africa

Explore the world, mindfully. 


Travel, when done well, can be a transformative, immersive experience. It enriches our lives – and in some cases, profoundly reshapes – our perspectives. 

Sustainable cultural experiences with SafariSmiths Travel

But traveling with purpose goes far beyond personal growth. It involves making conscious choices that benefit the places we visit, leaving them just a little bit better than we find them. From conservation efforts to hotel design and exhibitions of turning ocean-clogging trash into reclaimed art, regenerative travel is the new “luxury.”  Many of SafariSmiths Travel destinations link up with nonprofit foundations to support programs ranging from clinic building to wildlife education. 

Socially responsible travel requires a shift in the way we think about travel, asking us to make conscious choices that benefit local communities and help ecosystems shine. As tempting as it might be to stand in line for hours at a popular city museum, we encourage you to skip the “touristy” places and instead support local merchants, artisans, and chefs. Share meals with local residents and learn about the projects that enhance their community’s well-being.  

 

By spreading tourism dollars around to smaller communities, we can ensure that our adventures do not come at the expense of the planet and its inhabitants. The kids will forge lifelong connections, learning the difference between being a tourist and a traveler. 

SafariSmiths Travel is dedicated to providing the ultimate luxurious travel experience while ensuring a meaningful, positive impact on the environment and the communities we visit. 

How you travel matters. And we promise: it’s so much more than a vacation.

A Day with The Hadzabe Tribe
All Hail The Queens